The results
Despite a global pandemic that began almost as soon as we started our engagement with INOC in 2020, by 2022, we’ve achieved a 39% increase in annual marketing-generated leads compared to 2019, the year before we began working together.
Annual leads generated in 2022 surged by 311% compared to 2019, while sales-qualified leads generated in 2022 soared by 199% compared to 2019.
INOC’s organic search traffic experienced a remarkable 190% growth in 2022 compared to 2019. The session-to-contact conversion rate increased 180% in 2022 compared to the previous year.
Throughout the first 13 quarters of our collaboration, the blog has played a crucial role in generating deals and leads. INOC secured 21 blog-generated deals during this period, compared to none before we began working together. Furthermore, our partnership has led to 904 blog-generated leads in the first 13 quarters, a significant increase from the mere 10 leads generated prior to our collaboration.
Finally, our joint efforts in marketing and advertising have yielded an impressive 4.3x return on investment during the first three years of our partnership.
